Beat the competition

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Build emotionally intelligent sales team

Your customers believe, rightly or wrongly, that whatever your products or services, they could buy them elsewhere, and probably cheaper. The company that wins the order, is the one who they like and trust more. 

Employees with high EQ are better able to work in teams, adjust to change and are flexible. No matter how many degrees or other on-paper qualifications a person has, if he or she doesn’t have certain emotional qualities, he or she is unlikely to succeed. 

A high EQ also means that they will be able to connect better with their customers. It is their ability to speed read the customers personality and style, understand how they like to be engaged and adapt their own style accordingly, building both rapport and influence. Any mismatch will turn the customers off.

Half of any sales proposition is whether the product makes logical sense, but 95% of all decisions are made emotionally. Learn how to get your team to engage the customer emotionally in the solution.

To learn more about building Emotionally Intelligent teams try some of the articles below:

Why emotionally intelligent sales teams win every time

Be an emotionally intelligent sales leader

Soft skills make a difference in achieving hard sales results.

Personal accountability requires the EQ skill of self-awareness. Self-aware salespeople reflect on all the reasons for their successes and failures. You don’t hear things such as “I lost because of pricing” or “I’m missing plan because I don’t have good prospects.” High-EQ salespeople own the outcome of the sales call, and of their successes and failures.

Instead of excuses, you hear “I got outsold,” “I lacked the assertiveness to state what I needed during the sales meeting,” o

Emotionally intelligent sales organizations recognize it takes a sales village to win.”