Friend, Predator or Potential Lover - these are the 3 options when people meet you for the first time! This is true across all media - whether it's an email, text message, phone call or face-to-face meeting. The challenge is that they take the minimum amount of data to come to a decision, hence they hang up, trash the email, or try to cut your interaction short.

If you want to learn more about how to maximise the chances...

Many businesses proudly wear the badge of being 'client-centric'. But is your version of client-centricity merely a buzzword, or is it genuinely embedded in every facet of your business? Take a look at 3 core elements to become more customer centric.

A Disruptive Mindset is about customers seeing things differently, the mindset of the person engaging with the customer needs to be able to reframe their thoughts in order for them to engage and see why they should change from what they are already doing.