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Customer experiences

Latest Blog articles

Distinctive Dominance: How to Stand Out and Build Fans in Tech Sales

Standing out is about more than just unique product features—it's about achieving Distinctive Dominance. In this article, we explore how to identify your Distinctive Selling Points, craft a Success Blueprint to guide client success, and transform loyal customers into passionate fans who actively promote your brand.

 

Client Centricity: How to Deliver Value and Drive Sales Success

Client Centricity is more than a strategy—it’s the key to building meaningful client relationships, delivering undeniable value, and driving growth over time. Learn how to implement a client-centric approach that focuses on deep engagement, flexible solutions, and lifetime value.

 

How Insight Agility Drives Success in Tech Sales During Uncertain Times

Explore how Insight Agility can transform your tech business. From data-driven decision making to staying ahead of market shifts, learn how to thrive in uncertain times.

 

Embracing a Disruptive Mindset: The Catalyst for Innovation in Tech Sales

In the fast-paced world of tech, standing still is not an option. To stay ahead, you need to think disruptively. In this article, adapted from my upcoming book, Dominate in a Downturn, we explore how a Disruptive Mindset can catalyse change, drive growth, and set your business on a path to market leadership—even in challenging economic climates.